New Delhi, India, October 9, 2025– Ferrari has officially stepped into the electric era. At a private event held at its iconic Maranello headquarters, the luxury sports car maker revealed the cutting-edge technology behind its first fully electric vehicle, the Elettrica. While the full car remains under wraps until its global debut next year, Ferrari showcased the heart of the vehicle, its powertrain, chassis, and battery system, marking a major milestone in the brand’s 78-year history.
The Elettrica is Ferrari’s answer to the growing demand for high-performance electric vehicles. With a top speed of 310 km/h (193 mph) and a driving range of at least 530 kilometres, the car promises speed and endurance, though it’s slightly slower than Ferrari’s traditional combustion-engine models.
What sets the Elettrica apart isn’t just its performance; it’s the experience. Ferrari has developed a unique sound system that amplifies real vibrations from the electric motor, creating a signature sound that’s distinctly Ferrari, without mimicking engine noise. “This is not just a car. It’s a Ferrari,” said CEO Benedetto Vigna. “The EV is an addition, not a transition.”
Ferrari’s move into electric vehicles comes at a time when the auto industry is undergoing a major transformation. While many mainstream carmakers are racing to meet the European Union’s 2035 deadline to phase out fossil-fuel vehicles, Ferrari enjoys more flexibility due to its niche market and wealthy clientele. The company plans to have 20% of its lineup fully electric by 2030, a reduction from its earlier goal of 40%.
This cautious approach reflects Ferrari’s commitment to preserving its brand identity. Unlike rivals such as Porsche, which has faced challenges balancing EV production with customer expectations, Ferrari is focused on delivering an electric car that feels just as thrilling as its petrol-powered predecessors.
The Elettrica’s chassis and body will be made from 75% recycled aluminium, and its battery is integrated into the floor to lower the car’s center of gravity, a design choice that enhances handling and speed. The car will also feature fast-charging capabilities, making it practical for long-distance driving.
Ferrari has filed over 60 patents for the Elettrica, highlighting the innovation behind its development. This includes everything from battery technology to the sound system and aerodynamic design.
Industry experts say Ferrari’s challenge is not just to build an electric car, but to build one that lives up to the brand’s legacy. “If Ferrari is going to be successful, it has to bring to the market an EV that is more than an EV,” said Andy Palmer, former CEO of Aston Martin. “You can get speed and acceleration from a 30,000 euro BYD. Ferrari needs to offer something beyond that.”
The Elettrica is expected to cost at least €500,000 (around $580,000), placing it firmly in the ultra-luxury category. But Ferrari believes younger, environmentally conscious buyers are ready to embrace electric power, as long as it comes with the prestige and performance they expect.
Phil Dunne, managing director at Grant Thornton Stax, agrees. “Teslas can give you an amazing feeling of power, but it doesn’t feel anything like a Ferrari,” he said. “Ferrari’s strength lies in delivering an emotional experience, and that’s what will set the Elettrica apart.”
Ferrari’s unveiling of the Elettrica’s technology is more than just a product launch, it’s a statement. The company is embracing the future while staying true to its roots. As the automotive world shifts toward electrification, Ferrari is proving that it can evolve without losing its soul.
The full reveal of the Elettrica is expected in 2026, and all eyes will be on Maranello to see how this legendary brand redefines electric performance.
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